Tag Archive: LinkedIn Profiles

The new LinkedIn profile interface: this will be a multi-part blog for all the sections of LinkedIn.

We will start with the New Intro section, that is the area on your profile that includes your Profile picture your LinkedIn headline, where you live, industry, current experience, and summary section. I other words the area above the fold.

First is your profile picture. LinkedIn loves pictures. A picture on your profile will increase your profile views 21 times and will increase your connection requests by 9 times. It helps to complete your profile so you are an Allstar, as well.

But just having your profile picture on your profile doesn’t improve your SEO(search engine optimization). What you have to do to improve that is to name your picture. It can’t be photo IMG.0.jpeg. That wont help with SEO.

What to need to do is go to the while where you store you photos and rename it. I renamed mine “Bruce Bixler LinkedIn Profile Training and Development”. This way when people search for your name and want to find your LinkedIn profile on Google your profile picture will be one of the results for images on Google.

Your photo is the instant calling card people use to determine who you are and what interest they should have in your profile, profession, and content.

For best results use a head shot of yourself smiling and dressed in professional attire. Your photo will help other LinkedIn users start to trust you.

Many of my clients are leaders in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. You are shown how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on my calendar.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn. You’re also welcome to check my website, my blog and my YouTube channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com

How and Why to edit Your LinkedIn Profile Summary.

On the new LinkedIn profile for 2013 to edit your summary section hover your mouse over the toolbar at the top of the LinkedIn page. A dropdown will appear and you have to choices to select from. 1) Edit your profile or 2) Who’s viewed your profile. Select “EDIT” and all of the editing features will appear at the top right of each section on your profile.

Each section will have an edit pencil, a media square with a plus sign, and an up and down arrow to move
the various sections of you profile. Choose the edit pencil for your summary section.

At the every top of your summary should be a contact email address and a phone number for connecting.
Why, because if your summary is engaging enough the reader, a recruiter or a customer, will want to
contact you. Rather than search all over your profile, make sure it is front and center at the top.
The summary should have three sections for your profile.

The first section should describe what you do. Give details about your job or position and make sure you use keywords associated with your position.

Next, leave white space. Why leave space, so that the reader can focus on different areas of your summary. You don’t want to bore them with a 300 word paragraph. You will lose them half way through the

The second Paragraph should tell people what you have accomplished at previous companies. Use a story to tell of your successes and what role you played in the story. Make sure you use keywords in your description.

Again, leave white space. The third paragraph should tell the person how will be able to help them solve their problems. After all the summary should not be about you, but how you can help them with their pain. Show them with keywords why you are the one they want to do business with.

Make sure you add specialties to the end of your summary. By specialties, I mean KEYWORDS. It helps your search ranking and it enhances your skills and expertise.

One last thing to add to your summary is the rich media, a power point presentation, a picture or image, a document (resume), or video.

If you like this post share it with others. Thank you for reading.

How and Why to Hide Groups on You LinkedIn Profile?

If you are in job search, “In Transition” or seeking a new position you may not want to show certain groups on your LinkedIn profile.

If you are in job search or “In Transition”, this is the politically correct terminology, recruiters are
looking for people that are currently working not necessarily for the unemployed. If you are currently
working but do not want your present company to know you are looking for a better job is another reason to hide job search groups on your profile.

Job search groups are those that help the unemployed and underemployed with job search skills. Sometimes
they are connected with outplacement companies and others are connected with employment agencies.
Either way if you are job searching you may not want recruiters, hiring managers, head hunters or sourcers to know that you are out of work and in these groups.

So how do you join a group and hide their logo on your profile? You can change the visibility of the group logo on your profile when you edit your profile.

Move your cursor over Profile at the top of the homepage and select Edit Profile.
Scroll down to the Groups box in your profile and click the Edit icon.
If you belong to more than six groups, the list will be abbreviated. Click the “See…more” link to expand the box and see all groups.

Click the visibility link under the group. The link will either say Visible or Hidden. This will take you to the Visibility Settings section of the group’s Settings page.
Check or uncheck the box next to “Display the group logo on your profile”.
Click Save Changes.
Note: Members from your group will still be able to see the logo in your profile.

You can also edit your public profile to prevent your groups from showing on your public profile.

Check or uncheck the box next to Groups under the Additional Information section on the right side of the page.

I hope you find this post helpful, if so please share it with others.

Do You Use “People You May know” and “How You’re Connected” on LinkedIn?linkedin-logo

On the top right of your profile page LinkedIn shows you 4 photos

of people you are second degree connections of. It will feature one

person and tell you what industry they are in and how many connections’

you have in common.

So the first thing to do is click on one of the connections photos

which will take you to their profile page. Scroll down the page on

the right hand side until you reach the “How You’re Connected”

section. It will show your photo and up to three intermediary

connections. If you scroll over their profile pictures it will

highlight their profiles, these are first dergree connections of

yours and also fist degree connections in common of the person you want to

connect with.

If you scroll down farther LinkedIn will tell you how many connections in total you have in common and a link that

says “Get Introduced”. Click on link and it will show you the entire lists of connections according to connection

strength or quantity of connections. You choose who you want to introduce you to this new connection.

Craft your message like a pro:

1. State your intent
Be clear about why you’re asking for an introduction.
2. Give an out
Be professional and give a way to say no.

Then you send to your first degree connection the request and then they in turn forwards it to the person you want to

connect with. Hopefully the second degree person you want to connect with will approve your connecting.

GOOD LUCK connecting!

Are you using LinkedIn Groups to follow the competition?

There are over 1,355,000 groups on LinkedIn to choose from. If you

are in business or sales, groups are one of the best sources for

reconnaissance about your competition.

Check out the profiles of people and companies that you are competing against.

How do you do that. Step one: find out the groups that your target is a member of. Join that group. Wait for group

manager’s approval, then look up the member under the member tab in the group. There are three links under each

members name; 1) the number of followers 2) follow, and 3) members activity.

So select follow. When you follow someone in a group that member is unaware that you are following them. LinkedIn

does not notify the member or update them. All of their updates are posted to your homepage. You will be able to keep

tabs on your competition, find out which groups they are joining, what meetings they are attending, and this way you

stay one step ahead of them.

If you no longer want to keep tabs on them , simply un-follow them in the group. Here is to following the competition

the right way.