Category: Business Development



Are you aware of the New #LinkedIn Messaging Features For Networking!

LinkedIn allows you to send up to 100 private messages per day to your first-degree connections. Make sure you personalize the message to your connection. Messaging on LinkedIn will be opened and read more often than a personal email.

On the desktop messages to your first-degree connections can include images, attachments, GIFs, and emoji’s. LinkedIn for some time has let connections add an attachment to their messaging. Make sure your messages stand out by including an image. The most current features have been to include emoji’s and most recently GIF’s.

Images can be uploaded to your LinkedIn message from your computer from files you have stored on your computer.

Attachments can be powerpoints PDF’s, or papers you have stored in your files.

GIF’s

Imogi”s

Using the @ sign on mobile messaging

Voice messaging

One extra feature on mobile is location

Tap the Current Location icon to move the map pin to your current location. If this is your first time using location sharing, you’ll be prompted to enable location-based features for the LinkedIn mobile app. Tap Allow to move the map pin to your current location.

Android
To send a location within a message:

Tap the Messaging icon.
Tap the Add icon.
Tap the Compose icon.
Add the recipient’s name.
Tap the Location icon to share a one-time location.
The map will default to the location selected on your profile until you grant location access to the LinkedIn mobile app.
Tap the Current Location icon to move the map pin to your current location.

If this is your first time using location sharing, you will be prompted to enable location-based features for the LinkedIn mobile app. Tap Allow to move the map pin to your current location.
If you prefer to send a different location, you can either drag the pin on the map to your location of choice or enter an address or business name into the Search for a location… field.
Tap the Send icon to send the location to your connection.

On the mobile app, however, you can also add an @ sign to mention one of your connections and you can also send a voice message.

I really like the newest feature of a voicemail. It adds a personal touch and it most cases your connections, especially those in another country will learn how your voice sounds in real life.

Many of my clients are senior executives in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, or if you’d like to update your profile or spend some time together on a 1-2-1 basis simply schedule an appointment on my calendar.

If there’s anything specific you’d like to know about making the most of LinkedIn, feel free to ask. I’ll happily answer questions in the comments – or write a future blog to cover wider topics.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn.

You’re also welcome to check my website, my blog, and my YouTube channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


Other than your first degree connections, can people in your network contact You on #LinkedIn?

Contact information Bruce Bixler profile

Your contact information on LinkedIn is ONLY available to your first-degree connections and no one else. Unless you make adjustments to your privacy and security settings and here is how you accomplish that.

The contact section, this section is now found at the top of your #LinkedIn profile underneath your headline and location. It IS Vitally important you fill out this section as much as possible so that your LinkedIn NETWORK and others can easily contact you. Just so you know this entire section is indexed by Google. What is so important about Google indexing is so that this information will show up on Google search.

Your contact information on LinkedIn includes your LinkedIn URL. Your websites – you can include up to three. Your phone number. Your email address. Your Twitter handle. All of this can be edited, hidden, or made visible by adjusting your settings.

Your URL, you must claim YOUR URL and it should be personalized so it pertains to you. A URL (Uniform Resource Locator) is a unique identifier used to locate a resource on the internet. It is also referred to as a web address. URLs consist of multiple parts — including a protocol and domain name — that tell a web browser how and where to retrieve a resource.

To customize your URL – go to the top of your LinkedIn profile click on your picture move your cursor down to “Privacy and Setting: and select. Then just click on the “Edit Public Profile” and in the top right corner will appear your URL button click on it to edit your #LinkedIn profile. URL Try to use your first and last name together if they’re available. With over 600 million users it may no longer be available. If its not available add a job title. Mine would be brucebixlerLIexpert. Don’t make it too long because that URL may not fit a business card.

My public LinkedIn profile URL I received from LinkedIn initially had 13 characters after my name and was too long for the opening on the business card. SO I had to make adjustments to it.

Add websites where people can follow you or connect with you. You have 3 websites you can list on your profile. DONT just say My WEBSITE or My BLOG those are too generic and it is not beneficial for SEO or Google search algorithms. When you share your website URL’s, you will need to use the drop-down menu directly opposite on the right-hand side. When you click on the dropdown arrow you’ll have a choice of Personal, Company, Blog, RSS Feed, Portfolio and Other. In order to get access to the 3 website slots, you need to select ‘Other’ for each one. Then you add the website URL in the box.

Once you have your websites you can then add your phone number, and your email address and a Twitter link to complete your contact information.

Now you should be all set, WRONG. You have to go to your “Edit Your Public Profile” settings and make sure your profile is visible to all people on or off LinkedIn and your content should be visible in search results (Google, Bing, etc.). Also when you are in settings go to the privacy setting of “who Can See Your Email Address” and make sure that “Anyone On LinkedIn” can see your email address.

And, finally, two other privacy settings that you need to know if you are in job search and are listed under privacy and job-seeking preferences.

1.)Let recruiters know you’re open to opportunities share that you’re open and appear in recruiter searches matching your career interestsCloseYes
We take steps not to show your current company that you’re open, but can’t guarantee completely.

2.)Signal your interest to recruiters at companies you have created job alerts for this will be applied for companies that you have created job alerts for.

That’s IT!

Many of my clients are senior executives in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, or if you’d like to update your profile or spend some time together on a 1-2-1 basis simply schedule an appointment on my calendar.

If there’s anything specific you’d like to know about making the most of LinkedIn, feel free to ask. I’ll happily answer questions in the comments – or write a future blog to cover wider topics.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please share this with others who need help with LinkedIn.

You’re also welcome to check my website, my blog, and my YouTube channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


How to post an update on LinkedIn for daily engagement!

First find an article you want to share with your LinkedIn network.

Second copy the article URL.

Next go to the home page of your LinkedIn profile.

Click on “start a Post” and you will get a pop up that asks “What do you want to talk about?”

Then write a comment about the article or ask a question to generate engagement with your connections.

Next is add or Paste the article URL.

Click on the next button.

Add who can see this post. To be most effective select “anyone, or if you are on Twitter share the article on two platforms.
You can also add groups to post the article to or if you want JUST your connections to see it you can choose that as well.

After that hit advanced and select “allow comments on this post” to hopefully engage some of your connections.

Select #Hashtag’s you want the article and you to be found for and add them to your post.

One additional feature you should incorporate in an update is to “TAG” someone or “TAG” a company in the comments your wright about the article. When you “TAG” someone (@) or “TAG” (@) a company that will prompt a notification to you that someone mentioned your name or company name..

Finally click on the BLUE “POST” button.

Many of my clients are senior executives in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, or if you’d like to update your profile or spend some time together on a 1-2-1 basis simply schedule an appointment on my calendar.

If there’s anything specific you’d like to know about making the most of LinkedIn, feel free to ask. I’ll happily answer questions in the comments – or write a future blog to cover wider topics.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn.

You’re also welcome to check my website, my blog, and my YouTube channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


They did it again, LinkedIn rearranged the profile page. Here is whats new for 2018!

img src=”https://brucebix49.files.wordpress.com/2018/04/capture-new-headline-2018.png” alt=”” width=”640″ height=”351″ class=”aligncenter size-full wp-image-2345″ />

Here are the features of The New #LinkedIn Profile 2018. I will compare the old and the new.

Here is the old version

The differences are the old version had your picture centered in the middle of the page. The new version has your #LinkedIn avatar on the left side of the page. The banner stayed the same size and dimensions.

Your Banner

Your Headline:

Old headline contained same information just different location

Your Summary:New summary has three lines of info avaiable so it gives you a little more opportunity to market your business.

Old Summary had only two lines of time to address your services.

Your Contact information: New contact information is in view on right side. Click on link and you have LinkedIn URL and websites.

Contact info opened if you are connected

Addendum: New Contact information 2018; Remember ONLY your 1st degree connections can see your email unless On the new contact information you have the option to making your email address visible to people you are not connected to.

Old contact information you had to click on the “SHOW MORE” link to find someones contact info. If you were connected to them you had access to the email and phone number as well as their LinkedIn URL.

Your Mobile LinkedIn profile: Your mobile information remained the same profile picture in the middle contact headline and summary were not changed. One bug in the mobile versions is LinkedIn will duplicate your Headline (I don’t know how many people this effects, but I’m one of them) in the summary section.

Many of my clients are senior executives in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on my calendar.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn.

You’re also welcome to check my website, my blog, and my YouTube channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


Did you know there are extra features on the LinkedIn mobile app? Here are Three Extra LinkedIn features on Mobile ONLY!

Sync contacts and calendar. Sync Contacts and Calendar are two main differences on the Account screen for LinkedIn mobile.
By syncing your contacts LinkedIn automatically finds people you know.

Calendar sync for meeting intelligence. LinkedIn will continuously sync your phones calendar so that you will be able to:

Help you and others connect.
By syncing your calendar you get insights about people you are meeting with before the meeting starts.
Get reminders of new people you’ve met so you can follow up. Topics for contacting.

LinkedIn makes it easy to select reasons for others to reach out to you

Its great if you are a business consultant, a freelancer or if you just want to sit down with a connection and discuss the latest victory of the Cubs.

The third area is Improving your profile. LinkedIn will search and browse the internet for articles mentioning your name. Then they will ask you if you want to add it to your LinkedIn profile. It maybe an article on a website that you wrote or maybe a mention of you from an on-line news source.

Sounds and vibrations is a bonus. It is when LinkedIn manages sounds and vibrations from push notifications such as the LinkedIn Blog or its Marketing Solutions unit or it LinkedIn Sales Blog.

As on LinkedIn desktop “Visibility is Opportunity” on mobile as well.

Many of my clients are leaders in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on my calendar.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn.

You’re also welcome to check my website, my blog, and my YouTube Channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


Did you know you can search your LinkedIn followers as well as your LinkedIn Connection’ Connections now?

LinkedIn says you can Use the Follow Hub to Discover Fresh Perspectives and Manage Your Followers. If you’re interested in finding new perspectives to follow on LinkedIn, check out your follow hub. Here you’ll find relevant recommendations for people, for companies and for publications to follow. You can also see and manage who you’re following and who’s following you — all in one place.

You can also unfollow sources if you no longer want to receive their updates, but would like to remain connected on LinkedIn (don’t worry, your connections will never know you unfollowed them). To find your follow hub, click the “Improve my feed” option in the control menu at the top right of any post in your feed (mobile or desktop).

Following your sources is a great way to stay informed on the topics, news and perspectives that matter in your industry. It’s also a great way to arm yourself with information that can help you be more productive as well as successful at work.

You can ask those following to connect on LinkedIn. You know they have an interest in you because they viewed your profile. View their LinkedIn profile also. There may be a mutual reason to connect. Find out if they went to the same school as you did or are they in the same group(s)s that you are in.

Visibility is opportunity on LinkedIn. Have them join your network so you can increase your visibility on their network.

Many of my clients are leaders in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on my calendar.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn.

You’re also welcome to check my website, my blog, and my YouTube Channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


LinkedIn Connection Search. LinkedIn just reintroduced searching of your connections connections. Here is how LinkedIn describes it

LinkedIn search: See connections of your connections.

“It’s all about who you know and who they know. The best referrals and new connections often come from people in your extended network, so we’ve added a “Connections of” filter so you can easily search your connections’ connections. If you don’t want others to see your list of connections, simply change your settings so that only you can see them. We’ve also added the ability to click on mutual connections from search results so that you can quickly see everyone you have in common — make sure to reference those people when you reach out!”

If you are in #socialselling, sales, business development, or lead generation this is a game changer! Wake up salespeople, if you want to find a referral, or someone that can help you meet a decision maker, or you need a champion within an organization searching your connections for their connections is a helpful way to go.

Define who is your target person, what level of management are they? As an example we will first start with a search for VP or Vice President of sales. Then select people search and LinkedIn will provide the results.

Keep searching for different titles until you get the results you want. Once you find your ideal customer, client, or hiring manager see who your connections know. You have the filters to the right so you can select either location, company, OR “connections of”.

Once you have everything filtered for your results send a message to your connection to either ask for an introduction or ask them if you can use their name as a reference. Quite often your connection may not know the person well so that is why you could ask them if you can reference their name in a connection request. EXAMPLE: Mike I see that you are connected to Joe A Smith can I use your name as a source for my connecting to Bob Jones.”

Make it as easy as possible you your connection to yes yes to help you out with networking. Leave them an out in case they don’t know the connection well enough to refer you. You connections have value because they add visibility to your network. Use sharing wisely to add value to your connections as well.

Remember on LinkedIn VISIBILITY EQUALS OPPORTUNITY

Many of my clients are leaders in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. Let me show you how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on my calendar.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn. You’re also welcome to check my website, my blog, and my YouTube Channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


Is your LinkedIn profile headline helping or hurting your visibility? It is the most heavily weighted search area on your LinkedIn profile. So why do most people use the LinkedIn default setting of Job title and Company name? How many opportunities are you missing by using a BORING headline?

How many of your customers are searching for a Senior Marketing Manager or how many of your clients are searching XYZ Company? Yes, you can include a title but that is only one part of your Headline.

UVP – Most people have a headline that simply states their position. But that doesn’t tell people why they should connect with you. It doesn’t tell them how you add value, and it doesn’t tell them how you can solve their company’s problem.

You need to learn how to set YOURSELF apart. You need to prove that YOU are a thought leader. You need to show that YOU are the expert.

There should be three parts to your headline; part one should be WHAT you do, part two should be WHO you help, and part three should be HOW you help them. Your headline should be laser focused on the customers (hiring managers) you are trying to attract.

Your headline is a marketing piece, most people on LinkedIn don’t realize this or utilize it to distinguish themselves from other users. Optimize Your Most Important SKILLS. The first few word in your LinkedIn headline gets the best SEO results from LinkedIn’s search algorithm.

Never use the word “Searching” Or “Opportunity” in your headline. Searching is your problem, not their solution. You want to be their solution. You must focus your skills on a certain company, industry, geographic region, or on a particular level of professional. Targeting an audience helps them say yes to you when the fit is there! People like people that are just like themselves.

Avoid ALL of the 2017 top ten overused buzzwords that LinkedIn has identified.

You have 120 characters to use in your headline, so choose them wisely. Do not use buzzwords because people are NOT searching for those terms. They may look good on your headline but they are like empty calories. Use separators – vertical bars (|) are visually OK to define your search terms, but you may want to use Wingdings (*) or Dingbats (✔) to standout.

On LinkedIn you DO want to stand out. Do not do ordinary, which will make you look average and on LinkedIn average is at the 250,000,000 mark. You don’t want to show up there for search results!

Related article.

Edit, EDIT, and EDIT some more. Your profile and headline should not be static they should change when you find skills that are more in demand. When you edit your headline your connections will be notified. Staying top of mind is a good thing in today’s digital world.

If your headline is designed correctly you will show up in results, when you show up that is when you will have an opportunity to connect!

Many of my clients are leaders in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. You are shown how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on my calendar.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their connection request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn. You’re also welcome to check my website, my blog, and my YouTube Channel.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com


Three Misconceptions About Your LinkedIn Summary!

YOUR SUMMARY SHOULD BE IN THE THIRD PERSON! Wrong. Who is your ideal audience? If you want to be successful using LinkedIn as a marketing tool your profile has to be written in the first person. The only successful place I’ve seen written in the third person is on the dust jacket of a book. You want to talk to your customers as if you are talking to them face to face. They want to get to know like and trust you. Have a conversation with your reader. Most importantly be authentic!!

YOUR SUMMARY SHOULD BE ABOUT YOU! Wrong. Your summary should be customer focused. Not about you, but what you can do for your target audience. Address and help them achieve their goals, give them something they need, their “What’s in it for me”. Your summary should be about how you help solve your client or customer’s problem. Define the pain point in detail so that the client knows that you understand the pain and that you have the answer. If you are in job search show your customer (the hiring manager) that you understand their problem and have the answers to fix it. Demonstrate your expertise.

This could be your summary “Customer service driven corporate recruiting and retained executive search professional experienced managing full life cycle recruiting of exempt and non-exempt positions for emerging growth and venture capital-backed enterprises to the largest global corporations within the healthcare, consumer packaged goods, technology, manufacturing and service industries.”

OR
Capture up down arrow

YOUR SUMMARY SHOULD BE SPRINKLED WITH KEYWORDS! Wrong, never use keywords on your LinkedIn profile. Your LinkedIn summary should be filled with searchable SKILLS. Strategically place the skills for SEO at the beginning of each sentence or at the top of a paragraph. Use the skills section of your profile to select the skills you want to be found for. The reason to use the skills section is because those skills are being searched for on LinkedIn. Customers are looking for people with a specific skill set.

YOUR SUMMARY IS ABOUT WHAT YOU DO, WHO YOU HELP, AND HOW YOU HELP THEM! Yes tell them what you do and be brief, may 2 or 3 sentences. Who do you help, small business, entrepreneurs, or enterprise customers. How you help them. What problem you solve for your ideal client or customer. Two things you must add to your summary at the bottom are SKILLS and a call to action. If they have read to the end of the summary, make worth it for them to reach out and contact you.

Many of my clients are leaders in sales, business development, training, and recruiting who recognize the need to attract customers through Corporate Strategic training of LinkedIn, one on one consulting, and private workshops. You are shown how to use all of LinkedIn’s resources. To discover how this process can benefit your organization, simply schedule an appointment on:

my calendar https://calendly.com/brucebix49.

Here is my call to action. If you would like continuing information about LinkedIn I’m always happy to connect with people who PERSONALIZE their request. My email address is BruceBix49@gmail.com. If you find this information valuable please pass this on to others who need help with LinkedIn.

I build practically perfect LinkedIn profiles and exemplary executive resumes. Contact me if you need help at 224-221-9700 or Email me at BruceBix49@gmail.com